Batterjee Medical College
Environmental
BMC Asser Campus
BMC Asser is a new branch of BMC, offers four medical programs that meet
the needs of the medical community in the Kingdom, with a capacity of
1000 students, it houses a variety of workshops, classroom and lecture hall
environments. It also includes studying and collaboration s[aces where
students participate into their curriculum.
We workde with them to provide a variety of environmental graphic design,
wayfinding and exterior signage features.
The Design
We developed a flexible design motif based on “motivate” quotes and
iconography, pattern/template graphics language.
The design is on all walls elements throughout the facility: it provides different
levels of designs for all of the various spaces. The result is a graphic element
that tiesspaces together provides the appropriate level of satisfaction.
The wayfinding signs are located in the ley locations to direct student to the
various labs, studios, classrooms and offices in the facility.
We used the same pattern and colors for integrated into each of the overhead
and door signs to reinforce the uniqueness of everything about the building.
Celling Signage
Door Signage
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